Google has officially killed off their link command

Google tells webmasters and SEOs to stop using the link command, that it is officially dead and not functioning properly. Article Written by Barry Schwartz at Search Engine Land. Click HERE to read the article by the publisher.     A Google spokesperson has confirmed with Search Engine Land that the company’s link command is no longer functioning. Google told us the feature is no longer around, and using a will likely return irrelevant results. We saw signs of this going away a year ago, but then Google told us the link operator “is […]

13 Useful Google Search Operators for Content Marketers [Cheat Sheet]

Written by Mary Fernandez Click HERE to Read the Article by the Publisher. Doing research for your next content marketing campaign? Using Google search operators helps speed up your research, and makes your job a lot easier. In this cheat sheet, we’ll share 13 useful search operators for content marketers. Before we dive into the Google search operators, let’s briefly go over what is a search operator. What is a Search Operator? A search operator is a character, or set of characters, used to narrow down the focus of a search engine query. Savvy content […]

Study shows Google’s Possum update changed 64% of local SERPs

How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did with BrightLocal, which compared local results before and after the update. Written by Joy Hawkins at SearchEngineLand. Click HERE to read the article by the publisher.               In the local SEO community, Google’s recent Possum update was a very big deal. To those of us who regularly track the search results for local businesses, it was obvious there were massive changes on September 1. The SEO community […]

Moving Your Office Without Losing Rankings: The Local Business Owner’s Guide

Is your business moving to a new location? If so, check out columnist Joy Hawkins’ guide to ensuring a smooth transition in Google. In the Local SEO world, we cringe every time a business owner tells us they want to relocate their office. There is a lot that could go wrong when a business moves, but Google is slowly getting better at solidifying the process. Here is a step-by-step guide to what you should do if your company is relocating. Written by Joy Hawkins at SearchEngineLand. Click HERE to Read the Article by the Publisher. […]

Preparing for SEO in 2017

It might be hard to believe, but we will soon be entering the fourth quarter of 2016 and it will be time to start preparing our digital strategies for 2017. Written by Jim Yu at SearchEngineWatch. Click HERE to Read the Article by the Publisher. The world of SEO continues to change at lightning speed. Customer usage and expectations, not to mention Google’s algorithm updates, keep us marketers continuously making adjustments. Complacency will easily destroy your rankings, and this will be dangerous for any business interested in surviving in modern marketing. Considering that 93% of online […]